Media texts such as film, TV and games are consumed by audiences who experience these texts in a number of ways. The nature of the media markets are rapidly changing, this is due to the dramatic rise of piracy within the markets causing a massive decline in the financial transaction that audiences undergo when consuming texts, particularly music.
As a result of this behaviour, music videos are now primarily as a promotional tool. Institutions such as Amazon, Sony and Universal exhibit, market and produce these media texts for audiences to consume.
 |
| A Visual Model of the Media |
No comments:
Post a Comment